Twelve Labs

Video intelligence API for search, analysis and embeddings

Video & Audio Freemium Has API
Researched · Published
RECATOOLS Score
7.6 / 10
Capability
8
Value for money
7
Ease of use
7
ASEAN readiness
6
API quality
8.5
Founded
HQ
Users
Launched
Developer

Overview

Twelve Labs, founded by a Korean-origin team, builds video-understanding foundation models that let developers search, analyse and embed video by its actual content. Its Marengo and Pegasus models extract actions, objects, on-screen text, speech and people to power semantic video search and summarisation. The platform is API-first with a free tier of 600 indexing minutes and usage-based paid plans.

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Pricing

Pricing shown for reference only. These figures reflect RECATOOLS research as of 4 Jun 2026 and may be out of date or incomplete. This is not financial or purchasing advice — always confirm the current price on the provider’s official website before making any decision.

Free
Free
Free tier with core features.
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ASEAN Perspective

Twelve Labs in Southeast Asia

ASEAN-region availability and pricing notes coming soon. Drop the editorial team a note via /contact/ if you can supply local context (Singapore/Malaysia/Indonesia/Thailand/Vietnam).

RECATOOLS Verdict

Twelve Labs is one of the strongest dedicated video-understanding APIs available, with multimodal models that genuinely index video by content rather than metadata. The free 600-minute tier and clear usage-based pricing make it easy to evaluate.

Though the company has shifted its centre of gravity to the US, its Korean roots and developer-first design keep it relevant here. ASEAN readiness is average — English-only docs and global USD pricing — but the API quality is a clear standout.

Independent AI-assisted assessment by RECATOOLS.

About this listing

Researched on
Published on

This entry was compiled from publicly available data including Twelve Labs's official website, press releases, documentation, and reputable third-party publications. RECATOOLS is not affiliated with Twelve Labs unless explicitly stated.

Data accuracy

Third-party AI tools update their pricing, features, availability, and policies frequently. Information here may be outdated by the time you read this — we make reasonable efforts to keep listings current, but cannot guarantee absolute accuracy.

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