Recraft

Vector + raster image generation for designers

Image Generation Freemium Has API
Researched · Published · Reviewed
RECATOOLS Score
7.6 / 10
Capability
8
Value for money
7
Ease of use
7
ASEAN readiness
6
API quality
7
Founded
2022
HQ
London, UK
Users
Over 4 million registered users as of May 2025 (Series B announcement date)
Launched
Developer

Overview

Recraft generates true vector (SVG) and raster images with an editing canvas and lockable brand styles — generate a style, then keep producing assets in it. The V4/V4.1 models (V4 Pro, May 2026) add 2K output; free-tier images stay public, with commercial rights reserved for paid plans.

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Pricing

Pricing shown for reference only. These figures reflect RECATOOLS research as of 11 Jul 2026 and may be out of date or incomplete. This is not financial or purchasing advice — always confirm the current price on the provider’s official website before making any decision.

Free
$0
Daily credits; images public, no commercial rights
  • Daily credit allowance
  • Public gallery only
  • Recraft retains ownership
Basic
$10/mo
1,000 credits/month, billed annually
  • 1,000 credits/mo
  • Commercial rights
  • Private generation
  • Up to 4 images per run
Advanced
$27/mo
4,000 credits/month, billed annually
  • 4,000 credits/mo
  • Everything in Basic
Pro
$48/mo
8,400 credits/month plus video, billed annually
  • 8,400 credits/mo
  • Video generation
  • Priority generation
  • Parallel generations

Use cases

Vector graphics Brand-consistent illustration Design system asset generation

What you can produce with Recraft

  • Generate scalable SVG vector icons and logos directly from text prompts, exported as editable paths for Illustrator or Figma
  • Build a brand style library (stored colour palette, line weights, visual identity rules) and batch-produce on-brand marketing illustrations that stay visually consistent across dozens of assets in a single session
  • Create raster photorealistic product mockups and lifestyle imagery for e-commerce or social media campaigns
  • Produce UI illustration sets (onboarding screens, empty states, error pages) in a unified visual style without retraining a custom model
  • Vectorize uploaded raster images or rough sketches into clean, scalable SVG artwork using the built-in AI Vectorizer tool
  • Upscale and retouch AI-generated or existing images via the integrated Creative Upscale and AI Eraser tools without leaving the canvas
  • Call Recraft's image generation API or MCP integration directly from Claude, Cursor, or other AI agent workflows to automate asset production in code pipelines
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ASEAN Perspective

Recraft in Southeast Asia

ASEAN-region availability and pricing notes coming soon. Drop the editorial team a note via /contact/ if you can supply local context (Singapore/Malaysia/Indonesia/Thailand/Vietnam).

RECATOOLS Verdict

Recraft's editable-SVG output and style-locking remain the real differentiator: for logos, icon sets and brand-consistent illustration, nothing mainstream matches it, and the V4/V4.1 models (V4 Pro added 2K output in May 2026) keep image quality competitive with generalists. Text rendering is reliably good. The catches are economic as much as technical: vectors cost double credits and often need anchor-point cleanup before delivery, users have reported credits burned on failed generations, and the free tier is unusable for real work — images are public and Recraft keeps commercial rights, so client work starts at the $10/month Basic plan. Support and uptime have wobbled before; a multi-day February 2025 outage went unexplained. English-first and globally available. For vector and brand asset production it's a strong pick; for pure photorealism, cheaper general-purpose models compete closely.

Independent AI-assisted assessment by RECATOOLS.

What people say

The SVG output is real — editable paths, not a raster trace — and that alone keeps Recraft on shortlists no general-purpose image model can join. Designers use it to lock a style (colours, line weights, a whole visual identity) and then batch-produce icons, illustrations and brand assets that match. The model line has moved fast: V3 topped the Artificial Analysis text-to-image leaderboard in October 2024, ahead of Midjourney and DALL-E 3, and the current V4/V4.1 generation added a V4 Pro variant in May 2026 with 2K-resolution output. Accel led a $30 million Series B in 2025, and Product Hunt sentiment sits around 4.7–4.8.

Paying users' complaints are specific and consistent. A multi-day outage in February 2025 locked people out of finished work with no status updates, and support admitted it had no information. Billing threads document credits burned on failed generations. And the vectors, impressive as they are, routinely ship with redundant layers and far too many anchor points — budget cleanup time in Illustrator before anything goes to a client.

The economics deserve a close read. A raster image costs 1 credit, a vector costs 2, a creative upscale costs 20, so the 1,000 credits on the $10/month Basic plan (billed annually) run out quicker than the number suggests. More important: free-tier images are public and Recraft keeps ownership with no commercial rights, which makes the free plan a demo, not a working tier. For brand and vector production it's one of the most distinctive tools going; for photorealism alone, cheaper generalists compete hard.

Summary of public user & expert reviews, compiled by RECATOOLS.

About this listing

Researched on
Published on
Last reviewed

This entry was compiled from publicly available data including Recraft's official website, press releases, documentation, and reputable third-party publications. RECATOOLS is not affiliated with Recraft unless explicitly stated.

Data accuracy

Third-party AI tools update their pricing, features, availability, and policies frequently. Information here may be outdated by the time you read this — we make reasonable efforts to keep listings current, but cannot guarantee absolute accuracy.

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