11x
AI sales reps for outbound — rebuilt after a credibility hit
Overview
11x sells autonomous AI sales reps — Alice for email/LinkedIn outbound, Julian for inbound and outbound calls — aimed at extending or replacing SDR teams, backed by Benchmark and a16z on custom enterprise contracts.
Use cases
What you can produce with 11x
- Alice: AI SDR for email + LinkedIn outbound
- Julian: AI voice agent for inbound/outbound calls
- ICP-based targeting and message personalization
- Alice 2.0 rebuilt agent architecture
- CRM integrations for pipeline handoff
- Multichannel outreach orchestration
ASEAN Perspective
11x in Southeast Asia
ASEAN-region availability and pricing notes coming soon. Drop the editorial team a note via /contact/ if you can supply local context (Singapore/Malaysia/Indonesia/Thailand/Vietnam).
11x's pitch — AI digital workers that run outbound prospecting end to end — is squarely on-trend, and the company is well-funded (Benchmark, a16z) with real technical investment behind Alice 2.0, a rebuilt version of its email/LinkedIn SDR agent, alongside Julian for inbound and outbound calls.
The caveats here are unusually serious. A March 2025 TechCrunch investigation found inflated customer logos and disputed ARR figures — ZoomInfo and Airtable both said they'd never used the product in production and demanded their names removed — followed by a founder exit and a new CEO in May 2025. Independent G2 reviews since then run reasonably positive (4.4/5 across 32 reviews), and Alice 2.0 gets credit for a stronger architecture, but the most repeated complaint is still generic-sounding outreach despite detailed ICP inputs. Verify any case study independently, pilot on a measurable slice of pipeline, and don't take the sales deck at face value.
What people say
11x's reputation took a real hit in March 2025, when a TechCrunch investigation reported that the company had displayed customer logos — including ZoomInfo and Airtable — that both companies said were false; ZoomInfo said it was never a customer, Airtable said the product had never gone into production use, and multiple former employees told reporters that the self-reported 79% retention figure the company cited was optimistic at best. The founder stepped down two months later, in May 2025, with CTO Prabhav Jain taking over as CEO — a change the company framed as a shift toward operational discipline ahead of enterprise sales.
A year on, the product side looks different from the headlines. Alice, the email/LinkedIn AI SDR, went through a 2.0 rebuild that reviewers describe as a genuine architectural overhaul rather than a repaint, and Julian now handles both inbound and outbound calls. G2 shows 32 reviews averaging 4.4/5, with users praising fast setup, time saved on manual prospecting, and personalization that in one independent multi-vendor test scored 4.3/5 — the highest in that cohort — alongside a 5.7% reply rate, second-best in the same comparison.
Set against that: the single most repeated complaint across G2 and Reddit threads in 2026 is that Alice's messages still read as generic AI output even when fed detailed ideal-customer-profile data, and some buyers report deliverability problems and meaningful churn after the first year. Pricing is entirely custom — public estimates range widely, from roughly $25,000-$200,000 a year in enterprise-contract terms to reported month-to-month figures in the $5,000-$15,000 range depending on outreach volume, and several reviewers flag the opacity itself as friction during evaluation.
Net: the AI-SDR category hasn't proven durable ROI yet as a class, and 11x's specific history makes independent verification of any claim — reply rates, retention, logos — more important here than with most vendors in this list.
Summary of public user & expert reviews, compiled by RECATOOLS.
About this listing
This entry was compiled from publicly available data including 11x's official website, press releases, documentation, and reputable third-party publications. RECATOOLS is not affiliated with 11x unless explicitly stated.
Third-party AI tools update their pricing, features, availability, and policies frequently. Information here may be outdated by the time you read this — we make reasonable efforts to keep listings current, but cannot guarantee absolute accuracy.
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