Verloop.io vs Jio Haptik vs Yellow.ai vs Gupshup
A side-by-side look at scores, pricing and features — with RECATOOLS' ASEAN-aware verdict for each.
Verloop.io
Customer-support automation for chat and voice, India/Gulf-focused
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Jio Haptik
Jio-owned conversational AI platform with a 4.5-star G2 record
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Yellow.ai
Agentic CX platform serving 1,300+ brands, with mixed G2 reviews
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Gupshup
WhatsApp-first messaging platform for commerce and support at scale
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| RECATOOLS Score | 6.4 / 10 | 7 / 10 | 7.4 / 10 | 6.9 / 10 |
| Capability | ||||
| Value for money | ||||
| Ease of use | ||||
| ASEAN readiness | ||||
| API quality | ||||
| Pricing | Enterprise | Enterprise | Enterprise | Paid |
| Free tier | — | — | — | — |
| Paid from | — | — | — | — |
| Has API | ✓ | ✓ | ✓ | ✓ |
| Open source | ✗ | ✗ | ✗ | ✗ |
| Free to use | ✗ | ✗ | ✗ | ✗ |
| Users | — | — | — | — |
| Founded | — | — | — | — |
| Maker | — | — | — | — |
| Verdict | Verloop.io has been doing customer-support automation since 2015, which shows in the fit-and-finish of its core workflow — automation coverage, integrations and reporting all rate well across G2 and Capterra, with over 5... |
Haptik is the elder statesman of Indian conversational AI — acquired by Reliance Jio for roughly Rs 700 crore years ago, it now runs deep distribution across Jio's retail and telecom ecosystem while still selling standal... |
Yellow.ai is one of the longest-running conversational AI vendors out of India — founded in 2016, backed by $102M across six rounds from investors including Sapphire Ventures and Lightspeed, and now selling an agentic la... |
Gupshup is infrastructure, not a chatbot demo: it's one of the larger Business Solution Providers sitting between companies and Meta's WhatsApp Business API, handling upwards of 120 billion messages a year for 50,000+ cu... |
| Full review → | Full review → | Full review → | Full review → |
Comparisons cover up to 4 tools. Scores are RECATOOLS editorial assessments; verify current pricing on each vendor's site.