Artisan
Ava, an AI BDR that prospects, emails and books meetings for your reps
Overview
Artisan sells Ava, an AI business development representative that finds prospects in a database of 250 million B2B contacts, writes and sends outreach from your reps' own domains, handles replies and books meetings. A free credit plan and self-serve plans from $250 a month sit below quoted team plans.
Pricing
Pricing shown for reference only. These figures reflect RECATOOLS research as of 14 Oct 2026 and may be out of date or incomplete. This is not financial or purchasing advice — always confirm the current price on the provider’s official website before making any decision.
- Find new leads
- Lists and enrichment
- Agent swarm research
- CSV import/export
- HubSpot CRM sync
- Autonomous campaigns and replies
- Deliverability monitoring
- Slack integration
- Human power dialer $67/seat/month
- Everything in Intern
- Advanced campaign types
- Webhooks as a data source
- Priority support
- Every campaign type
- Autonomous replies and meeting booking
- Salesforce and HubSpot sync
- CSM support and onboarding
- Everything in Team
- Dedicated CSM
- CRM setup included
- Priority support
- Everything in Scale
- Forward-deployed strategist
- Advanced security controls and audit logs
What you can produce with Artisan
- Prospect lists drawn from 250M+ B2B contacts, enriched with verified emails and phone numbers
- Personalised outbound email and social campaigns sent in your reps' names from your own domains
- Replies and objections handled by Ava, with meetings booked onto reps' calendars
- Send approval, locked tone and CTAs, and banned-phrase rules over everything Ava writes
- Website-visitor identification and intent signals that trigger outreach
- Two-way Salesforce and HubSpot sync, plus a dialer for reps with call briefs
Artisan bundles lead data, enrichment, sequencing, replies and meeting booking into one product, so a small team does not have to stitch together a data vendor and a sequencer. Pricing is no longer hidden: a free credit plan, then $250 or $600 a month billed annually, with mailboxes and the dialer extra.
Its founder has conceded early hallucination and churn problems, and its ads have courted controversy twice. Turn on send approval at first and judge Ava on reply quality, not volume.
What we found
Artisan, run by Artisan AI Inc. from San Francisco, sells Ava, an AI business development representative. Jaspar Carmichael-Jack and Sam Stallings set the company up in 2023, and BusinessCloud reported in January 2024 that Ava was rolling out to a 6,000-person waitlist while Artisan was in Y Combinator's Winter 2024 batch. It raised a pre-seed of just under $3 million, $11.5 million in September 2024 according to VentureBeat, and a $25 million Series A in April 2025 led by Glade Brook Capital with Y Combinator and HubSpot Ventures, TechCrunch reported. Carmichael-Jack told TechCrunch then that Artisan had 250 customers and $5 million in annual recurring revenue; no later figures were found.
The marketing has drawn more attention than the product. Asked by TechCrunch about the "Stop Hiring Humans" billboards in San Francisco, Carmichael-Jack said they were "mostly just for attention". The same interview admitted "extremely bad hallucinations" at launch and high churn across first-generation AI sales agents. In May 2026, subway and bus ads reworked KC Green's "This is fine" dog to say "My pipeline is on fire"; Green said the use was not agreed, and the two later reached an agreement under which Artisan took the ads down in New York and San Francisco.
Ava finds prospects from what Artisan calls 250 million verified B2B contacts, writes and sends email in your reps' names from your own domains, handles replies and books meetings. You can require approval before sending, lock tone and ban phrases. Pricing is now partly published: a free plan with 300 credits a month for lead lookup and list building, Intern at $250 a month and Employee at $600 a month, both billed annually with credits upfront. A full campaign costs about 20 credits per person contacted, so Intern covers roughly 500 leads a month; mailboxes and a $67-a-seat dialer cost extra. Larger plans are quoted.
Budget for human review of what Ava sends, at least at first.
Compiled by RECATOOLS from public sources: vendor documentation and pricing, code repositories and published reporting.
About this listing
This entry was compiled from publicly available data including Artisan's official website, press releases, documentation, and reputable third-party publications. RECATOOLS is not affiliated with Artisan unless explicitly stated.
Third-party AI tools update their pricing, features, availability, and policies frequently. Information here may be outdated by the time you read this — we make reasonable efforts to keep listings current, but cannot guarantee absolute accuracy.
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