Arcads
UGC-style video ads from a script, starring paid, consenting AI actors
Overview
Arcads, run by the French company FRESHR, turns a written script into a UGC-style video ad spoken by one of more than 1,000 AI actors based on real, paid actors. It also bundles third-party video and image models, video translation, Workflows, an AI agent, an MCP server and an API under one credit balance, for professional customers only.
Pricing
Pricing shown for reference only. These figures reflect RECATOOLS research as of 14 Oct 2026 and may be out of date or incomplete. This is not financial or purchasing advice — always confirm the current price on the provider’s official website before making any decision.
- 8,000 credits per month
- Credits reset each cycle, no rollover
- Usage pauses at the monthly limit
- 16,000 credits per month
- Credits reset each cycle, no rollover
- Upgrade from the paywall
- Unused credits roll over while subscribed
- Overage billed per extra credit
- Clone yourself, face and voice
- Custom voices
Use cases
What you can produce with Arcads
- UGC-style talking-actor video ads generated from a written script
- Ad variants with different AI actors from the same script for creative testing
- Videos translated into more than 130 languages and accents
- Private custom actors built from a single headshot
- B-roll and product clips from Veo 3.1, Kling 3.0 and Seedance models
- Ad images from GPT Image, Nano Banana and Seedream models
- Automated ad production through Workflows, the Arcads MCP server or the API
ASEAN Perspective
Arcads in Southeast Asia
Arcads' 35+ language support covers major ASEAN languages in principle, making it technically usable for Thai, Vietnamese, Indonesian, and other regional campaigns. However, as of mid-2026 the company's stated expansion focus is the US market, with no APAC office, regional reseller network, or ASEAN-specific avatar demographics confirmed. Performance marketers in Singapore, Malaysia, and Indonesia can use the platform for English-language or translated scripts, but those needing hyperlocal talent representation or Bahasa/Thai-accented actors may find the avatar library skews Western. Pricing in USD adds a mild FX cost consideration for ASEAN-based small businesses.
Arcads is built for performance marketers who need many ad variants fast: script in, talking actor out, then translate, swap actors or extend with Veo, Kling or Seedance in the same credit balance. Its actor policy is clearer than most rivals', with consent and payment stated and deepfaking creators forbidden in the terms.
Buy carefully. Prices appear only inside the app, the trial converts to a paid plan automatically after 72 hours, Starter and Creator credits expire monthly, and Trustpilot reviewers complain about cost and output quality. Run the trial with a cancellation date in the calendar.
What we found
Arcads is an AI ad-making platform run by FRESHR, a French simplified joint-stock company registered in Rouen with its head office in Mont-Saint-Aignan. Co-founders Dylan Fournier and Romain Torres launched it in 2024. The core job is the user-generated-content style video ad: paste a script, pick one of more than 1,000 AI actors and get a talking-head clip with lip sync. It has since widened into a general ad studio, with third-party video models such as Veo 3.1, Kling 3.0 and Seedance, image models, translation into more than 130 languages and accents, a Workflows canvas, an agent called Mark, an MCP server and an API.
The actors are the part buyers ask about, and Arcads states its position plainly. Its help centre says they are based on real actors who consented and are paid for the use of their likeness. The terms back that up from the customer side: FRESHR warrants it holds the rights to the actor footage, a creator can restrict the fields an actor is used in, and customers may not clone, alter or deepfake a creator, with a lump-sum penalty of 500,000 euros per uncured breach for misusing actor footage. Custom actors built from your own headshot stay private to your workspace.
Arcads sells only to professional customers. Earlier versions of this page said there was no free trial; there is now a 72-hour trial with 1,000 credits, but it needs a card and converts automatically to the Starter plan unless cancelled. Starter carries 8,000 credits a month and Creator 16,000, with no rollover, while Pro, Scale and Business roll credits over and bill overage. No dollar price appears on any public Arcads page.
Funding and traction figures come from the company: a $16 million seed round led by Eurazeo in December 2025, with Alpha Intelligence Capital and the Sequoia Scout programme, plus claims of more than 6,000 clients and profitability. On Trustpilot it showed 2.6 out of 5 from 187 reviews on 14 October 2026.
Compiled by RECATOOLS from public sources: vendor documentation and pricing, code repositories and published reporting.
Notable facts
- Arcads was founded and reached 6,000+ clients with a team of only seven people — one of the leanest headcount-to-traction ratios in AI SaaS.
- The company was already profitable before raising its $16M seed round in December 2025.
- Arcads generates over 100,000 video assets every month across its client base.
- Co-founders Dylan Fournier and Romain Torres built and ran a marketing agency and mobile app studio before founding Arcads — meaning they were their own first customer problem.
Frequently asked questions
About this listing
This entry was compiled from publicly available data including Arcads's official website, press releases, documentation, and reputable third-party publications. RECATOOLS is not affiliated with Arcads unless explicitly stated.
Third-party AI tools update their pricing, features, availability, and policies frequently. Information here may be outdated by the time you read this — we make reasonable efforts to keep listings current, but cannot guarantee absolute accuracy.
For the latest details, please refer to Arcads directly →
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