Paradigm
AI agents that research every account against your own fit criteria
Overview
Paradigm is a San Francisco AI research workspace for sales and go-to-market teams, built on a spreadsheet where agents research each row against criteria you describe. It tracks account signals, cites the sources behind each answer, and connects to CRMs such as Salesforce and HubSpot. Plans are credit-based, from $200 a month billed annually.
Pricing
Pricing shown for reference only. These figures reflect RECATOOLS research as of 26 Oct 2026 and may be out of date or incomplete. This is not financial or purchasing advice — always confirm the current price on the provider’s official website before making any decision.
- 20k credits per month
- Top-ups at 50 credits per dollar
- Unlimited signals
- Unlimited datasets
- Individual connectors
- 100k credits per month
- Top-ups at 75 credits per dollar
- Unlimited signals and datasets
- Workspace connectors
- Unlimited team members
- Optional onboarding call and Slack Connect channel
- Custom credit limits and data sources
- Advanced team analytics
- Full role-based access controls
- SAML/OIDC SSO and domain auto-verification
- Dedicated account team and in-depth onboarding
- Optional tenant isolation
What you can produce with Paradigm
- Research every account in a market against fit and timing criteria written in plain language
- Track custom signals such as job changes, launches and expansion, and re-rank accounts when they fire
- See the sources and steps behind each cell, with blanks where no answer was found
- Push findings into Salesforce, HubSpot and other CRMs, or send alerts and drafted outreach
- Share sheets and pooled credits across a team workspace
Paradigm fits teams whose idea of a good account cannot be expressed as a database filter. Describing fit in plain language and having agents research every company, with sources a click away and blank cells instead of guesses, is a real step beyond fixed enrichment fields.
It is no longer cheap. Credits scale with how hard each cell is, the entry plan is $200 a month on annual billing, and almost all quality claims are the vendor's own. Pilot it on a list you can check by hand.
What we found
Paradigm started as a spreadsheet with an AI agent behind every cell and now sells itself as agentic research for go-to-market teams. A sales or revenue-operations team describes what makes an account a good fit, and agents research each company against those criteria, monitor signals such as an executive move or a new office, and push the result to a CRM, an alert or a drafted email. The grid is still there; the docs cover prompted columns, webhooks, signal tracking and email campaigns.
The company was founded by Anna Monaco, with founding team members June Lee and Michael Alfano, out of Y Combinator. Fortune reported a $2 million pre-seed when it came out of stealth in September 2024, and TechCrunch reported a public release in August 2025 with a $5 million seed led by General Catalyst, $7 million in total. The operator named in its terms is Aire Holding Corporation. Its homepage shows Cognition, Etched, Coframe and Greptile, and TechCrunch named EY as an early customer.
The price has climbed steeply. Fortune quoted $500 a month for businesses in 2024, Paradigm's launch release said plans started at $20, and today Individual is $250 a month, or $200 billed annually, for 20,000 credits, and Business is $1,250, or $1,000 annually, for 100,000 credits and unlimited team members. Every cell costs at least one credit and harder research costs more. There is no free plan, though purchases can be refunded within 30 days.
Accuracy is the question to test. Paradigm says agents cross-check several sources, leave a cell blank rather than guess, and show the sources behind each answer, and it claims SOC 2 Type 2 certification. Those are its own statements, and there is little user review to weigh against them. Run a sample of rows you already know the answers to, and count the credits it spends, before committing a market list to it.
Compiled by RECATOOLS from public sources: vendor documentation and pricing, code repositories and published reporting.
About this listing
This entry was compiled from publicly available data including Paradigm's official website, press releases, documentation, and reputable third-party publications. RECATOOLS is not affiliated with Paradigm unless explicitly stated.
Third-party AI tools update their pricing, features, availability, and policies frequently. Information here may be outdated by the time you read this — we make reasonable efforts to keep listings current, but cannot guarantee absolute accuracy.
For the latest details, please refer to Paradigm directly →
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