Hex

SQL, Python and AI agents in one collaborative data notebook

Research & Data Freemium Has API
Researched · Published · Reviewed
RECATOOLS Score
7.6 / 10
Capability
8
Value for money
7
Ease of use
7
ASEAN readiness
6
API quality
6
Founded
2019
HQ
San Francisco, California, USA
Users
Launched
Developer

Overview

Hex combines SQL, Python, no-code cells and an AI agent layer (Notebook Agent, Threads Agent, Semantic Model Agent) into one workspace for exploring data and shipping it as apps and dashboards. Rated 4.5/5 across 385 G2 reviews.

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Pricing

Pricing shown for reference only. These figures reflect RECATOOLS research as of 11 Jul 2026 and may be out of date or incomplete. This is not financial or purchasing advice — always confirm the current price on the provider’s official website before making any decision.

Community
Free
Entry tier for individuals
  • Up to 5 notebooks
  • Small compute
  • Notebook Agent trial
Professional
$36/editor/mo
Unlimited notebooks with AI agent access
  • Notebook Agent
  • Unlimited notebooks
  • Up to 5 published apps
  • 30-day version history
Team
$75/editor/mo
Collaboration plan for data teams
  • Threads & Semantic Model agents
  • Unlimited published apps
  • Unlimited version history
  • Scheduled runs & alerts
Enterprise
Custom
Governed deployment for large orgs
  • Audit logs & OIDC SSO
  • Observability API
  • HIPAA / single-tenant add-ons
  • Dedicated support

Use cases

Data analytics SQL generation Team notebooks

What you can produce with Hex

  • SQL + Python + no-code cells in one notebook
  • Notebook Agent (AI query drafting & debugging)
  • Threads Agent and Semantic Model Agent
  • Publish notebooks as apps or scheduled dashboards
  • Scheduled runs and alerts
  • GitHub, Airflow and Dagster integrations
  • OIDC SSO and audit logs (Enterprise)
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ASEAN Perspective

Hex in Southeast Asia

ASEAN-region availability and pricing notes coming soon. Drop the editorial team a note via /contact/ if you can supply local context (Singapore/Malaysia/Indonesia/Thailand/Vietnam).

RECATOOLS Verdict

Collapsing three separate tools — SQL editor, Python notebook, BI dashboard — into one workspace is Hex's real trick, and its AI layer is good enough that reviewers describe cutting two-to-three-day analyses down to half a day. Rather than one generic assistant, it ships three distinct agents: a Notebook Agent for drafting and debugging queries, a Threads Agent, and a Semantic Model Agent for working against a defined data model. G2 reviewers rate it 4.5/5 across 385 reviews, among the stronger scores in this category.

Pricing moved to $36/editor/month for Professional and $75/editor/month for Team, on top of compute costs for anything beyond the included medium profile — a real commitment next to open-source notebooks, and not aimed at business users learning SQL from scratch. Performance can lag on very large datasets or notebooks with many chained queries. Best fit: data teams that already write SQL and Python and want a faster way to turn exploration into something shareable.

Independent AI-assisted assessment by RECATOOLS.

What people say

Series C and $172M in, funded by Redpoint Ventures, Andreessen Horowitz and Sequoia Capital, Hex was founded in 2019 by Barry McCardel, Caitlin Colgrove and Glen Takahashi. In January 2025 it acquired EntryLevel, a skills-training company, adding a training layer on top of the core analytics product.

The workspace mixes SQL, Python and no-code cells in a single notebook, then lets teams publish that work as an app or scheduled dashboard without switching tools. The AI layer has three distinct agents rather than one generic assistant: a Notebook Agent for drafting and debugging queries, a Threads Agent, and a Semantic Model Agent for working against a defined data model. Reviewers on G2 specifically call out the AI agent and the SQL/Python integration as what sets Hex apart from plain BI tools.

Hex holds a 4.5/5 rating from 385 G2 reviews. The most-repeated praise is time saved — one reviewer described work that used to take two or three days now taking about half a day — and the unified platform replacing what used to be a SQL editor, a notebook and a dashboarding tool used separately. The main complaint is performance: notebooks with large datasets or many chained queries can lag, which matters more as usage scales past exploratory work.

Pricing runs Community (free, up to 5 notebooks, small compute), Professional at $36 per editor a month, Team at $75 per editor a month, and custom Enterprise pricing with SSO, audit logs, HIPAA and single-tenant add-ons. All paid tiers include medium compute at no extra charge; anything bigger — 16GB+ RAM, GPU — is pay-as-you-go on Team and Enterprise. That compute billing on top of the seat price is worth budgeting for before committing at scale. Hex's own GitHub organization is unusually active for a closed-source SaaS company — 54 public repos, including a CLI, Airflow and Dagster providers, and a set of Hex-specific skills for Claude Code — which fits a company selling primarily to engineers who already live in a terminal.

Summary of public user & expert reviews, compiled by RECATOOLS.

About this listing

Researched on
Published on
Last reviewed

This entry was compiled from publicly available data including Hex's official website, press releases, documentation, and reputable third-party publications. RECATOOLS is not affiliated with Hex unless explicitly stated.

Data accuracy

Third-party AI tools update their pricing, features, availability, and policies frequently. Information here may be outdated by the time you read this — we make reasonable efforts to keep listings current, but cannot guarantee absolute accuracy.

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