Albato
Budget-friendly no-code automation with native ChatGPT, Claude, and Gemini — plus white-label embedded iPaaS for SaaS teams.
Overview
Albato is a no-code integration and automation platform (iPaaS) that connects 1,000+ business apps — including ChatGPT, Claude, Gemini, Grok, and DeepSeek — through a visual trigger-action builder. Founded in 2019 and bootstrapped, it targets SMBs, digital agencies, and freelancers who need Zapier-level automation without Zapier-level pricing. Its standout Pro plan offers unlimited automations for $15/month (billed annually), and a white-label Embedded iPaaS product lets SaaS companies ship native integrations under their own brand in weeks.
Beyond core automation, Albato has launched a Universal MCP (Model Context Protocol) server that exposes its 1,000+ pre-built connectors to AI agents as a single endpoint — positioning the platform for agentic AI workflows. The App Integrator feature also allows teams to connect custom or niche APIs without writing code. While the integration library is smaller than Zapier's 8,500+ and the visual canvas is less polished than Make's, Albato consistently earns top marks for customer support responsiveness, transparent pricing, and value for money across G2 (4.6/5), Capterra (4.8/5), and Trustpilot (4.8/5).
Pricing
Pricing shown for reference only. These figures reflect RECATOOLS research as of 31 Aug 2026 and may be out of date or incomplete. This is not financial or purchasing advice — always confirm the current price on the provider’s official website before making any decision.
- 5 active automations
- 100 transactions/mo
- 7-day log storage
- Unlimited automations & steps
- AI Agents
- Auto-replay
- 30-day log storage
- 5 team seats
- Shared automations/projects
- Priority support
- From 5K transactions/mo
- Flexible transaction limits
- Dedicated customer success manager
- 60-day log storage
Use cases
What you can produce with Albato
- Multi-step no-code automation workflows connecting around 1,000 business applications via trigger-action logic.
- Native AI action steps using ChatGPT, Claude, Gemini, Grok, or DeepSeek embedded within any automation.
- White-label Embedded iPaaS integration portal that SaaS products can ship to customers within weeks.
- Custom API connector (App Integrator) for niche or internal tools not covered by the native library.
- Universal MCP server endpoint giving AI agents structured access to pre-built app connectors.
- Real-time data synchronisation with configurable polling intervals (15 min free, 5 min Pro, 3 min Teams).
- Automation monitoring dashboard with execution logs and auto-replay for failed tasks (Pro and above).
ASEAN Perspective
Albato in Southeast Asia
Albato's Euro-centric integration library covers mainstream business SaaS well but has limited native connectors for ASEAN-regional platforms such as Lazada, Shopee, GrabPay, or local CRM and ERP tools common in Singapore, Indonesia, Malaysia, and the Philippines. Its competitive pricing (free tier plus $15/month Pro) is attractive for Southeast Asian SMBs and agencies where budgets are tighter than in Western markets. The platform operates from Nicosia, Cyprus with no disclosed regional data centres in APAC, so latency and data-residency requirements under PDPA or Indonesia's PDP Law should be evaluated. The white-label Embedded iPaaS is a meaningful opportunity for ASEAN SaaS startups wanting to ship native integrations quickly without building in-house.
Albato earns its Trustpilot and Capterra scores through something rarer than flashy AI: responsive human support and pricing you can actually predict. The Pro plan runs $15/month annually ($22 month-to-month) with unlimited automations, though as of February 2026 Albato split plan and usage into separate line items — that $15 buys the workflow builder, not transaction volume, which now sells separately in packages up to 2 million/month. Native connectors to ChatGPT, Claude, Gemini, Grok, and DeepSeek work out of the box, and the new Universal MCP server exposes all 1,000+ integrations to AI agents through one endpoint.
The gaps: an integration library a fraction of Zapier's size, a list-based editor that struggles with branching logic, and a free tier capped at 100 transactions a month. Albato holds SOC 2 Type 2 (annual third-party audit, achieved 2024) and is GDPR-aligned; ISO 27001 is still in progress, not yet certified, so compliance-heavy buyers should confirm current status before signing.
What people say
$15 a month for unlimited automations looks like a typo next to Zapier's per-task metering, and that gap is the whole reason Albato shows up on best-of lists. G2 puts it at 4.6/5, Capterra at 4.8/5, Trustpilot close behind — reviewers keep citing the same two things: setup measured in minutes rather than days, and a support team that answers with a person instead of a ticket queue.
The pricing story got more complicated in February 2026. Albato decoupled plans from usage — pick a work format (Free, Pro, Teams, Custom) and a separate transaction package, with overage priced 50% above your included volume. That's more flexible for spiky usage, but it means the old "$15 for everything" pitch needs a footnote: that $15 buys unlimited automation building, not unlimited transaction volume, which now starts around 1,000/month and scales up separately.
On the connector side, Albato covers roughly 1,000 apps against Zapier's several thousand, and its linear, list-based workflow editor doesn't handle branching logic as gracefully as Make's visual canvas. The free tier's 100-transaction cap will frustrate anyone testing past a toy workflow.
Security posture is better than some older reviews give it credit for: Albato achieved SOC 2 Type 2 in 2024 and re-audits annually, and it's GDPR-aligned. ISO 27001 is on the roadmap but not yet certified — worth flagging for regulated buyers who need the badge, not just the practice. Best fit stays SMBs, agencies, and SaaS teams that want Zapier's category without Zapier's invoice.
Summary of public user & expert reviews, compiled by RECATOOLS.
Notable facts
- Albato processes over 300 million automation tasks per month across its user base as of 2025.
- The platform was bootstrapped from day one — Albato has raised no external venture funding and grew entirely on product-led growth.
- Albato's white-label Embedded iPaaS lets SaaS companies go live with native integrations in weeks rather than the typical 6–9 months required when building in-house.
- Albato launched a Universal MCP (Model Context Protocol) server in 2025, positioning a single endpoint that gives AI agents access to 1,000+ pre-built app connectors.
Frequently asked questions
About this listing
This entry was compiled from publicly available data including Albato's official website, press releases, documentation, and reputable third-party publications. RECATOOLS is not affiliated with Albato unless explicitly stated.
Third-party AI tools update their pricing, features, availability, and policies frequently. Information here may be outdated by the time you read this — we make reasonable efforts to keep listings current, but cannot guarantee absolute accuracy.
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