OpenAI: pricing, models and the IPO
What OpenAI ships, what it charges for it, and what the corporate machinery underneath is doing — from tier cuts to a confidential filing.
GPT-6.1 Sol keeps GPT-6 Sol's US$2 and US$10 rate and halves the cache price. OpenAI says it nearly matches its flagship at a fifth of the cost, on its own tests.
14 Sep 2026 OpenAI Closed ChatGPT Ads to Image and Voice Rivals. Video Is Open, for Now.Adobe learned through its account team that Firefly can no longer be advertised in ChatGPT. The two categories closed are the two where ChatGPT most recently became a competitor.
14 Sep 2026 OpenAI Postpones Its Listing, and the Reason Given Is SafetyAltman says going public now would be ill-advised and that alignment work comes first. Anthropic is expected to start marketing its own listing next month.
5 Sep 2026 OpenAI's GPT-6 Astra Costs 2.5 Times More and Matches GPT-5.6 on the Independent IndexOpenAI called the launch the start of the AGI era. Artificial Analysis, which OpenAI neither ran nor selected, scores Astra 61 — exactly what GPT-5.6 Sol scores. Where it does sepa...
16 Aug 2026 OpenAI Has Lost Three Senior Executives in a Month, Before Its ListingThe chief revenue officer left on Thursday, the third senior departure in about a month and roughly the twenty-fifth since January 2024. OpenAI filed confidentially for a listing i...
11 Aug 2026 ChatGPT Just Went Unlimited for Free Users. Read the Word "Text" Carefully.The message cap is gone for typing, a better model is behind it, and file uploads, images and voice all keep their limits. The accuracy claim was measured on financial, medical and...
11 Aug 2026 OpenAI Bought $7bn of Its Own Shares at a Valuation That Has Not MovedOpenAI bought back $7 billion of employee stock using its own balance sheet, at the same $852 billion valuation as March. A buyback is not a price discovery event.
1 Aug 2026 OpenAI Cut Its Cheapest Model by 80 Per Cent. Its Own Price Ladder Now Runs 25 to 1Luna fell from $1 to 20 cents per million input tokens three weeks after launch. Terra fell 20 per cent. The flagship did not move, which quintupled the gap between the top and bot...
11 Jul 2026 OpenAI Ships GPT-5.6 to Everyone — Three Tiers, One Generation, and a Government Preview It Doesn't Want to RepeatGPT-5.6 Sol, Terra and Luna reached general availability on 9 July after a two-week preview staged at the US government's request. The tiered family reprices frontier access — and...
7 Jul 2026 OpenAI Reportedly Floats a 5% US Government Stake — and Reopens the Question of Public Ownership in AI LabsThe Financial Times reported on 2 July 2026 that OpenAI has proposed giving the US government an equity stake of around 5%, worth roughly $42.6 billion at its reported $852 billion...
16 Jun 2026 OpenAI Files Confidentially for an IPO — What Is Actually Confirmed, and What Is Still Just a TargetOpenAI has confirmed it submitted a confidential draft IPO registration to the SEC. Goldman Sachs and Morgan Stanley are reported to be advising on the listing, but timing, pricing...
22 May 2026 OpenAI Launches Self-Serve Ads Manager Inside ChatGPT — The Search-Advertising Era Just EndedOpenAI launched a self-serve Ads Manager inside ChatGPT on 21 May 2026. Marketers can now create, manage, and optimise campaigns directly in the chat interface. What changes for se...