Fin AI Agent (formerly Intercom Fin) vs Sierra

A side-by-side look at scores, pricing and features — with RECATOOLS' ASEAN-aware verdict for each.

Fin AI Agent (formerly Intercom Fin) Salesforce-owned AI support agent priced at $0.99 per resolved outcome Visit Sierra Enterprise customer-experience agents, billed on outcomes rather than... Visit
RECATOOLS Score 7.3 / 10 7.2 / 10
Capability 8 9
Value for money 6 5
Ease of use 7 6
ASEAN readiness 6 5
API quality 7 4
Pricing Usage_based Custom
Free tier 14-day free trial, no credit card; eligible early-stage startups can apply for Fin through the startup programme —
Paid from $0.99 per Fin outcome; $9.99 per qualification; 50-outcome monthly minimum on other helpdesks Outcome-based, quoted on request (no published prices)
Has API ✓ ✓
Open source ✗ ✗
Free to use ✗ ✗
Users — More than 40% of the Fortune 50 as customers; company reported more than $150M ARR as of early 2026
Founded 2011 2024
Maker Salesforce, Inc. —
Verdict

Fin is one of the most mature AI support agents: it works across chat, email, voice and messaging, follows procedures, takes actions in other systems and runs on most major help desks, not just Intercom's. Per-outcome pr...

Sierra is the reference vendor for enterprise customer-service agents: one agent across chat, voice and messaging, tools for building agents from plain-English goals, long-running Horizon agents for sales and lending, an...

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Comparisons cover up to 4 tools. Scores are RECATOOLS editorial assessments; verify current pricing on each vendor's site.