Rox vs Rasa
A side-by-side look at scores, pricing and features — with RECATOOLS' ASEAN-aware verdict for each.
Rox
The agentic CRM that deploys AI agent swarms to automate the full ente...
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Rasa
Open-source framework for building production-grade conversational AI...
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| RECATOOLS Score | 7.8 / 10 | 7.3 / 10 |
| Capability | ||
| Value for money | ||
| Ease of use | ||
| ASEAN readiness | ||
| API quality | ||
| Pricing | Freemium | Open Source |
| Free tier | Starter: free — 10 agents, 2,500 actions/mo, 10 accounts | Full open source framework for self-hosting |
| Paid from | Core plan from $50/mo (100 agents, 5,000 actions); Enterprise: contact sales | Enterprise custom pricing |
| Has API | ✓ | ✓ |
| Open source | ✗ | ✓ |
| Free to use | ✓ | ✓ |
| Users | 35+ enterprise customers confirmed in beta (2024–2025) | 50000+ developers |
| Founded | 2024 | 2016 |
| Maker | Ishan Mukherjee (CEO), Avanika Narayan (AI Lead), Diogo Ribeiro (Product), Chris Ré, Shriram Sridharan | Alan Nichol, Alex Weidauer |
| Verdict | Rox is one of the most technically ambitious agentic CRM entrants in the market, deploying a dedicated AI agent swarm per account rather than adding a chatbot layer onto legacy CRM. The warehouse-native architecture, ful... |
Rasa is the established open-source framework for building custom conversational assistants, giving developers full control over dialogue logic, NLU and deployment, with its newer CALM approach blending LLMs for more nat... |
| Full review → | Full review → |
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Comparisons cover up to 4 tools. Scores are RECATOOLS editorial assessments; verify current pricing on each vendor's site.