Instantly.ai vs lemlist

A side-by-side look at scores, pricing and features — with RECATOOLS' ASEAN-aware verdict for each.

Instantly.ai High-volume cold-email and outbound-sales platform with AI reply agent... Visit lemlist AI-powered multichannel sales outreach — email, LinkedIn, calls, Whats... Visit
RECATOOLS Score 6.9 / 10 7.8 / 10
Capability 8.5
Value for money 6.5
Ease of use 7
ASEAN readiness 5.5
API quality 7.5
Pricing Subscription Freemium
Free tier Free trial available 14-day free trial (full Multichannel access, no credit card required)
Paid from Growth plan from ~$30/month From ~$63/user/month annual (Email Pro); ~$87/user/month annual (Multichannel Expert)
Has API
Open source
Free to use
Users 50,000+ sales teams 37,000+ businesses across 100+ countries; ~$53M ARR (mid-2026)
Founded 2021 2018
Maker Nils Schneider, Raul Kaevand lempire
Verdict

What this is for: Running high-volume outbound email campaigns with unlimited sending accounts, deliverability warmup, AI reply handling, and lead sourcing. Who this is for: Sales teams, lead-gen agencies, and founders...

lemlist is among the most feature-complete multichannel outbound platforms available in 2026, combining email, LinkedIn, calls, WhatsApp, and SMS with genuinely strong AI personalization and built-in deliverability tooli...

Full review → Full review →
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Comparisons cover up to 4 tools. Scores are RECATOOLS editorial assessments; verify current pricing on each vendor's site.