ElevenLabs vs Luma Dream Machine vs Runway vs Sora
A side-by-side look at scores, pricing and features — with RECATOOLS' ASEAN-aware verdict for each.
ElevenLabs
Realistic AI voice synthesis and cloning
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Luma Dream Machine
Text-to-video and image-to-video from Luma Labs
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Runway
Professional AI video generation and editing tools used by Hollywood s...
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Sora
OpenAI's video generation model that creates photorealistic 60-second...
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| RECATOOLS Score | 8.6 / 10 | 7.7 / 10 | 7.6 / 10 | 8 / 10 |
| Capability | ||||
| Value for money | ||||
| Ease of use | ||||
| ASEAN readiness | ||||
| API quality | ||||
| Pricing | Freemium | Freemium | Freemium | Paid |
| Free tier | 10,000 characters per month, access to pre-made voices | — | 125 one-time credits for video generation | — |
| Paid from | $5/month (Starter) | — | $15/month (Standard) | $20/month (ChatGPT Plus); ~$200/month (Pro). Discontinued — app shut down April 26, 2026 |
| Has API | ✓ | ✓ | ✓ | ✗ |
| Open source | ✗ | ✗ | ✗ | ✗ |
| Free to use | ✗ | ✗ | ✓ | ✗ |
| Users | 1M+ users | — | ~4M registered users (≈1.2M monthly active, 2025-2026) | ~9.6M lifetime app downloads; ~1M peak active users, falling under 500K by shutdown |
| Founded | 2022 | 2021 | 2018 | 2024 |
| Maker | Mati Staniszewski, Piotr Dabkowski | — | Cristobal Valenzuela, Alejandro Matamala, Anastasis Germanidis | OpenAI |
| Verdict | ElevenLabs is the benchmark for AI voice: its text-to-speech delivers the most natural prosody and emotion in the category, with strong voice cloning, multilingual support across 30+ languages, dubbing and a maturing age... |
Dream Machine is Luma's text- and image-to-video generator, producing short, often cinematic clips with notably fluid motion and good camera-movement control. It is a credible competitor to Runway, Kling, and Sora-class... |
Runway is one of the most established AI video platforms, combining generative video (Gen models) with a real editing suite — inpainting, green-screen, motion tracking and frame interpolation. It is a strong choice for c... |
Sora is OpenAI's flagship text- and image-to-video model, generating high-fidelity, temporally coherent clips with strong prompt adherence, camera control and increasingly long durations. It sits among the top of the AI... |
| Full review → | Full review → | Full review → | Full review → |
Comparisons cover up to 4 tools. Scores are RECATOOLS editorial assessments; verify current pricing on each vendor's site.